A soon-to-be-released iPad app, nūzmūz is a dynamic news reader with a social media twist. The Nimbleware Consulting team developed the following for nūzmūz:

• Business case and business model
• Target customer definition and profile
• Product requirements for the app

The Nimbleware team used an iterative process to gather requirements and define and refine the app. We worked with a targeted sampling of end users and the development team to create app prototypes and then test them with end users. From there, we refined, tested again, and refined until our test users gave us an enthusiastic thumbs up.

The product requirements included:

• Development of user profiles and UI scenarios
• Application user interface
• Feature requirements