Posts Tagged ‘media’


Words Fail…

Posted by: by John Parsons on January 17th, 2013

Last year, I wrote about Korzybski’s semantic theories—especially the problems generated among humans who confuse words (symbols) with the objects they represent. Since I’m in the business of words, I’m forever hopeful that we’ll figure out how to use them well, and resolve our differences with rational discourse. However, having just returned from a publishing [...]


Silver Cloud / Dark Lining?

Posted by: by John Parsons on January 16th, 2013

At the risk of channeling the late Andy Rooney, I have a bone to pick with cloud computing and its adherents. Like all business trends, “The Cloud” (capitalization required) has achieved meaningless buzzword status. It has also attracted its share of pretenders, predators, and puzzled participants. Let’s be clear from the start: cloud computing is [...]


Fear of the Dark

Posted by: by John Parsons on December 11th, 2012

Admittedly, Halloween would have been a better holiday for this post, but since superstitions have no fixed season, I thought I’d dredge up an old one—namely, printing as a “dark art”—and ask if those same fears cloud our thinking today. When Gutenberg’s vision of print manufacturing first emerged, it was a highly disruptive technology. It [...]


What Makes Paper So Special?

Posted by: by John Parsons on November 13th, 2012

When discussing the merits of print communication, pundits like me tend to fixate specific applications like publishing or business communication, but don’t say much about the medium itself: paper. There are preconceptions about its inconvenience in dealing with large quantities of data (true) or its negative impact on the environment (false). However, we don’t often [...]


Consumer Media Choices: Paper or Silicon?

Posted by: by John Parsons on October 29th, 2012

Not all that long ago, our communications choices were limited to print and some form of analog broadcast. Computers changed how we created media, especially for the printed page, but not the medium itself. Of course that all changed with the Inter-Web and its latest incarnation: mobile devices. In the rush to go mobile—our collective [...]


Print Is…

Posted by: by John Parsons on September 12th, 2012

The question “is print dead?” is superficial nonsense. The real question should be: “What is print, and why should we care?” Print is everywhere, and is likely to continue for many, many years. Putting oil-based ink on ground-up trees may decline,* but it will be replaced by other printing methods—like toner or inkjet—a lot more [...]


The Medium and the Message

Posted by: by John Parsons on August 24th, 2012

McLuhan’s famous line (misquoted here) was brought to mind recently by the struggles of someone close to me. Let’s call him Frank. An otherwise insightful and witty writer, Frank is a somewhat erratic speller. However, to the already whimsical spelling rules of the English language has been added the benefit/curse of computerized spellcheck. Many of [...]


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